What Mergado does?

Mergado helps you with:

  • Optimization of advertising costs in search engines for comparison engines - e. g. setting the offered price per click according to the price of products, exclusion of selected products from priority (paid) listings.

  • Pairing of products due to a change in the name passed through the comparison engine service, the name of the category, the addition of missing data (e. g. manufacturer by category, description, etc.).

  • Bulk hiding of unsold or duplicate products and goods at zero price.

  • Eliminating minor errors, such as forbidden characters.

  • Making temporary feed changes, such as short-term name extensions with an action benefit (free shipping, gift), seasonal changes to the cost-per-click (price increase for summer, reduction for winter, or vice versa).